Hi I’m Callum Ecobichon
I’m a digital marketer and content creator based in Lincolnshire, working with businesses across the UK to improve how they show up online.
I completed a Level 3 Digital Marketing apprenticeship with a distinction, and since then I’ve worked with over 25 clients on a monthly basis, managing their social media and content from start to finish.
That includes planning content, filming on-site, editing, and scheduling across platforms, from short-form videos for TikTok and YouTube Shorts through to larger video projects for websites and product launches.
Alongside my love of photography, I’ve spent the past four years as a digital marketer specialising in helping a wide variety of brands, companies, and solo practitioners in growing their social media presence organically, without the use of paid ads.
Through this time, I’ve learned to specialise in social media strategy and really delving deep into how we go from a strategy to the posts that everyone sees on your socials to real conversions.
Whether that is more conversations with potential clients, clicks to book more appointments, or more hits on your website, we do this through an array of different strategies, from traditional static posts providing information to your clients or thoughts and opinion-based posts, all the way to video-based content that is SEO-driven or driven by what your potential clients want to listen to and watch.
Social Media & Content Services
I help businesses plan, film, and create content that actually reflects what they do and brings in enquiries.
Most businesses don’t struggle with posting. They struggle with knowing what to post and staying consistent.
My approach is simple, plan your content properly, create it in a way that fits your business, and stay consistent so your audience starts to recognise and trust you.
Social Media Management
Ongoing support to plan, create, and manage your content properly.
Short-Form Video
Consistent video content without full social media management.
Filming & Video Production
Content captured for your business, when you need it.
Photography
Professional images to support your brand and content.
My Clients
AJ’s BarberShop
I manage AJ’s social media from start to finish, covering strategy, content planning, filming, editing, and posting across his platforms.
Together, we’ve developed a clear visual style so his content feels consistent, recognisable, and true to the personality of the brand, without needing to rely on heavy logos or over-designed graphics.
The content strategy is focused on showing the quality of AJ’s work, highlighting the atmosphere of the shop, and building trust with local clients through regular, authentic content.
By keeping his social media active and relevant, the aim is to make sure AJ stays front of mind when someone nearby is looking for a barber.
Link to his Instagram: t.mtrbio.com/AJsBarbershop-259
Adam Watters Creative
I support Adam across both his own brand content and a range of client projects, helping with social media strategy, video production, and ongoing content delivery.
This includes planning ideas, filming when needed, editing videos, and shaping content so it fits the tone and goals of each brand he works with.
The focus is on keeping output consistent across multiple projects while maintaining quality, so content feels considered, professional, and tailored rather than rushed or generic.
By supporting both the creative and delivery side, I help Adam keep momentum with client work while continuing to grow his own presence online.
Helen Thomson, What to Take
I’ve been working with Helen for just over a month, with the main focus being consistency and improving her online visibility.
Helen already had a strong client base and regular bookings, but her digital presence wasn’t reflecting the quality of her business. Since starting work together, I’ve improved her Google Business Profile, helping move it from low visibility to ranking strongly on Google Maps for searches related to food intolerance.
Alongside that, I’ve supported Helen in building more Google reviews, which has helped strengthen trust and local search performance.
I’ve also refreshed her Instagram and Facebook pages so the branding feels consistent across both platforms. The wider goal has been to create a clearer content direction, improve posting consistency, and make sure her social media reflects the professional service she already provides offline.
Links to Socials here: t.mtrbio.com/whattotake-298
Fenland Property Care
Fenland Property Care is a newer client with a strong focus on growth through video-first marketing.
They came on board with a clear view that short-form video content is one of the best ways to build awareness, trust, and visibility for a new brand. With that in mind, our strategy is centred around producing four to five videos each week across their social media channels.
We’ve built this approach by analysing what successful businesses in their sector are doing, then adapting those ideas to suit Fenland Property Care and the work they carry out day to day.
That includes capturing real jobs on site, coordinating client permissions, using a mix of standard footage and drone content, and building a strong bank of video assets ready to publish consistently.
The overall goal is simple, create regular content that shows the quality of their work, builds trust locally, and helps establish the brand quickly in the market.
Link to their website: www.fenlandhomesandgardens.co.uk
Jack Cartwright
Jack Cartwright is a new client and published author, with a growing personal brand built around his books, events, and audience presence.
My role is to help create consistent video-first content that builds his visibility online and strengthens the connection with current and future readers. The plan includes producing one to two videos each week across his social channels, tailored to his audience and brand.
Content will include behind-the-scenes footage, author insights, updates on new releases, and coverage from book signings and live events, helping turn real moments into engaging social content.
The overall goal is to grow Jack’s online presence, keep his audience engaged between launches, and build a recognisable author brand that supports long-term book sales and future opportunities.
Links to his website: www.jackcartwright.co.uk
How do I get started?
Book a free 30-minute call and I’ll go through your current social media, what’s working, and what I’d change.
You can also connect with me on LinkedIn if you want to message first.
What happens on the call?
We’ll look at your current content, talk through your goals, and map out what your content could look like going forward.
You’ll leave with clear next steps, even if you don’t go ahead.
Do I need to be on camera?
In most cases, yes. It helps build trust and makes your content more effective.
I’ll guide you through it so it feels natural, and we can adapt things based on what you’re comfortable with.
How involved do I need to be?
Whilst in most cases, as we progress month by month, you may need to be less and less involved.
I believe the best type of organisational content is personal and needs a personal touch: in many cases, I might be new to your particular industry or niche, and you are, of course, the expert in your area.
It would only be right to have you as involved as possible in those initial concepts and ideas. I want you to be a part of it so you fully understand everything that I’m doing for you, so it’s a more collaborative working relationship.
What makes your approach different?
Most people just post content. I plan it with you, film it properly, and turn it into consistent posts that actually reflect your business and lead somewhere.
Need something different?
One-off work or custom plans available. Fill out your message here, and I will either contact you via email or via a phone call conversation to see how I can support and help you.